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1995-04-25
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=========================================================================
(C) 1994 by Atari Corporation, GEnie, and the Atari Roundtables. May
be reprinted only with this notice intact. The Atari Roundtables on
GEnie are *official* information services of Atari Corporation. To sign
up for GEnie service, call (with modem) 800-638-8369. Upon connection
type HHH (RETURN after that). Wait for the U#= prompt.Type XTX99437,GENIE
and press [RETURN]. The system will prompt you for your information.
==========================================================================
PROCESSOR DIRECT
Round Table Conference
March 30, 1994
with Special Guests
Sean Dougherty
Robert Fernandez
Timothy Miller
Host - Brian H. Harvey
<[HOST] BRIAN.H> On behalf of the Atari ST Roundtable, I welcome all of
you to this PROCESSOR DIRECT Round Table Conference. PROCESSOR DIRECT is
the latest magazine publishing for the ATARI family of computers. This
RTC is being held to celebrate the release last week of their FIRST
ISSUE! Congratulations on this great success guys!!
Tonight I would like to introduce:
Sean Dougherty Publisher
Robert Fernandez Editor
Timothy Miller Technical Editor
WELCOME to the ATARI ST RTC! Welcome Sean, Robert and Tim, do you have a
few words to begin this evening RTC?
<[Sean] P-DIRECT> I'd like to thank everyone for attending this, the
second Processor Direct realtime conference here on GEnie. As we left we
were just beginning what would become a long road to publication, but
now our first issue is out! All of the subscribers' issues were shipped
last Thursday by first class mail to make sure they arrived inside
March, and all the dealer orders and subscriptions that arrived after
Thursday have been shipped, also. We thank everyone for waiting
patiently for the issue to ship.
From the beginning the physical quality of the magazine (as well as the
content) was of great concern, so as the production progressed it became
evident that we wanted to differentiate ourselves from other magazines,
and we did so by changing our format. While the internal content would
remain reviews, columns, and news sections, we changed the page size to
11.5 inches wide by 13.5 inches tall and made the layout more of a news
journal format. We also decided to print final copy onto film at 1200dpi
and 2400dpi (2400dpi for the color cover) allowing us much greater
quality than we could dream to achieve on a laser printer. Since the
paper the magazine gets printed on is as important as the final copy
quality, we decided to go with a 80 pound glossy paper for the covers
and 80 pound matte for the internal pages (any thicker and they would
have to call it plywood!). This is just the beginning of the changes
though, and all of them are at least in part thanks to the effort and
support of our writers, advertisers, and many others who are listed in
our Special Thanks section near the bottom of the inside cover of the
magazine.
If you do decide to get a copy of Processor Direct, all we ask is that
you tell us what you think, by either filling out the survey on page 18
(which is designed to be easy to photocopy) or by writing us a little
letter. Our readers' comments are a valued part of our decision making
process, and filling out the survey is a quick (at only 11 multiple
choice questions) and easy way to get what you want, fast!
If your local dealer doesn't carry Processor Direct yet, ask them to
contact us, or give us their address so we can contact them. If you
don't have a local dealer, individual issues can be ordered directly
from us for $3.50 ($4.00 in Canada) and subscriptions are still $25 ($33
in Canada) for 12 issues.
So, without answering any more questions before they are asked, let's
begin.
<[HOST] BRIAN.H> What's your address? There are non-GEnie users out
there somewhere. Amazingly but true!!
<[Sean] P-DIRECT> Two Worlds Publishing, Inc.
3837 Northdale Blvd. #225
Tampa, FL 33624
<[HOST] BRIAN.H> Next in line to the mike is our very own Mike Allen who
is one of the authors for this new magazine! Go for it Mike!
<MIKE-ALLEN> Thanks, Brian. This isn't a question, but a minor
editorial.
The complaint has been often heard from the Atari community that there
aren't enough American magazines catering to the Atari user. Current
Notes, Atari User and Atari Informer are fine magazines in their own
right. AEO performs a valuable function. But, we all cry, we want more.
It takes three things for a magazine to succeed. First someone willing
to publish it. Sean, Tim and Robert have "put their money where their
mouths are!" They have now demonstrated that they have the capability to
produce a quality publication. I congratulate and thank them. Second,
the magazine needs advertisers. CodeHead Technologies, Computer STudio,
DMC Publishing, Graphic Effects, It's All Relative and Toad Computers
all spoke their support with ads. Again, congratulations and thanks. But
where was Atari? Or GEnie?
This is a magazine aimed at Atari users. It seems to me that it is
Atari's interest for Processor Direct to succeed. Atari could have at
least placed a "Glad to have you with us and good luck" type of ad.
Something bigger and more colorful would have been even better. Most,
if not all, of the staff and writers are active on GEnie. Much of the
editing was done via GEnie EMail. GEnie got a lot of mention through out this
issue. A little "Good Luck" ad was not too much to expect from a
corporation as large as General Electric.
Come on, you potential advertisers. Processor Direct's ad rates are
extremely reasonable, especially considering the page size.
The final ingredient for Processor Direct's success is you, the reader.
Processor Direct needs your subscriptions. It needs circulation numbers
to attract advertisers. Maybe you didn't really like the first issue.
Well, that's fine. Let Sean and crew know what you really want, then.
They have said that the form of Processor Direct will reflect the
customer's desires. If you did like the first issue, let them know what
it was that appealed to you. They'll want to keep that. If, like most of
us, you fall in the middle, tell them what you liked and disliked.
Without feedback they won't know what to change and what to leave alone.
Sean, Tim, Robert - you've done one hell of a job. Now the ball is in
the advertisers' and readers' courts.
<[Sean] P-DIRECT> Give me a minute to read that. :)
<[Cookies] MIKE-ALLEN> boy, do I type fast. <hehe>
<[Sean] P-DIRECT> Well, thanks for the words of encouragement (at least
to others <grin>). We too hope that others will get the fever we've
caught.
<[HOST] BRIAN.H> Do you have a ball park figure of what your planned
audience's size should be for this magazine? That is, how big a
circulation do you need to remain viable?
<[Sean] P-DIRECT> That number is mostly in the air, and largely depends
on what the advertisers want to see and are willing to pay for. I'd like
to see us reach 3000 copies soon, however I expect the number to remain
somewhat less than that until we are more popular.
<[HOST] BRIAN.H> Thanks Sean. I would like to say thanks you for
publishing a fine magazine and of course for mentioning me on page two
{grin}. Up next is John Torres. Go John!!
<[Speed Racer] J.TORRES17> So, what's in the issue (hints?)? Congrats on
getting it out! (and it's Joe (Grin)
<[HOST] BRIAN.H> Sorry, too many Johns around {grin}. My apologies.
<[Sean] P-DIRECT> A whole bunch. We've got articles and columns on a
variety of topics including MIDI, Graphics, Cookies, and reviews of a
few pieces of software both shareware and commercial. We wanted to get a
nice blend of articles, and hopefully we have succeeded.
<[HOST] BRIAN.H> Go again Joe!
<[Speed Racer] J.TORRES17> Sounds like a good blend. Out of touch with
the Atari world for a while might have to make that trip to Tampa to get
a copy...
<[Sean] P-DIRECT> You can always order copies directly from us, or even
get a subscription.
<[HOST] BRIAN.H> Sean, what is the price for issues?
<[Sean] P-DIRECT> If your local dealer doesn't carry the magazine, tell
them to contact us or give us an address or telephone number so we can
contact them! :) An issue costs $3.50 ($4.00 in Canada).
<[HOST] BRIAN.H> Is there a mini-subscription? Say three issues or
something?
<[Sean] P-DIRECT> We had plans to do something along those lines,
however these plans were dropped when the feasibility was found to be
quite low.
<[HOST] BRIAN.H> Thanks Joe (not John {grin}). You even asked a question
I was going to ask! Up next is S. Foskett. Go Lancer!!
<S.FOSKETT> First I'd like to say congrats on the first issue! Now the
questions:
I arrived a bit late, so forgive me if you've already covered this. Do
you have a text file about submission guidelines yet? I've been working
on a "fun" Atari column...
<[Sean] P-DIRECT> At the moment we are preparing a booklet that goes
over all of guidelines. Just write to us via Email or US mail and request
it and when it is completed we'll mail one out.
<S.FOSKETT> great!
<[Sean] P-DIRECT> We love new ideas for columns.
<S.FOSKETT> Next, I'd like to know if you've got a "real" distributor or
if you're doing the distributing yourselves. ie: will the mag get out
into the "regular" stores?
<[Sean] P-DIRECT> For the moment we are distributing the magazine
ourselves; to keep track of just how many we are selling and to whom we
are selling them to. In the future we will probably go through a
distributor as this becomes less necessary.
<S.FOSKETT> Also, there's been a real dearth of "hard" technical
articles in ST mags of late. Perhaps we'll see some hardware hacks in
PD?
<[Sean] P-DIRECT> In the first issue, the world famous author Mike Allen
wrote a nice article on the finer qualities of the Cookies inside the
Atari, and we hope he (as well as others) will contribute articles along
the technical lines.
<S.FOSKETT> Anything in the hardware arena?
<[Sean] P-DIRECT> Not as of yet, however we will keep your interest in
mind when we assign articles for issue #2. Don't forget to fill out the
survey! (of course, if you would like to write one you are perfectly
welcome...we pay our writers!)
<S.FOSKETT> You Pay??? GREAT! I could use some cash! *grin* I'll send
email to you afterwards. I'm done, Brian!
<[HOST] BRIAN.H> Thanks! What possessed you three people to create an
ATARI magazine in these uncertain times?
<[Sean] P-DIRECT> The primary reason we did it was because we promised
our subscribers. Well, it's also because we've loved doing it.
<[HOST] BRIAN.H> A lot of work? I bet it is {grin}!
<[Sean] P-DIRECT> It's been a lot of work, but it's also been a great
deal of fun working with the developers.
<[HOST] BRIAN.H> Thanks Sean! Next, is another of the columnist, James
Kracht. Finally your turn James!
<[Graphics] J.KRACHT> Hey P-Direct(s) -- AWESOME JOB! I'm very pleased
with the format (size). Do you plan on keeping it this way (size),
regardless of how popular the mag will eventually become?
<[Sean] P-DIRECT> Unless it becomes worthwhile to change the size to
8.5x11, we plan on keeping this size. It makes things in so far as
layout very easy, and also makes sense cost-wise. I also personally
think the larger size makes the magazine look better and more visually
impressive, too.
<[Graphics] J.KRACHT> Will there be any additional columns we haven't
seen yet? Perhaps a letters column, sure, but anything else you know for
sure you are
<[Sean] P-DIRECT> A lot of what happens in the future depends on what
kind of response we get from the survey. We do have several writers on
standby with ideas for columns, but we hope to keep most of those a
surprise. If anyone has ideas for columns, we are open ears.
<[HOST] BRIAN.H> Anymore James?
<[Graphics] J.KRACHT> Will there be any additional columns we haven't
seen yet? Perhaps do you forsee the magazine adding any bulk? That is,
is it cost-efficient to get bigger? I'm not saying the mag is small... :-)
<[Sean] P-DIRECT> The magazine itself is actually quite large as it is.
The size of the magazine is also dependent on the amount of advertising
we get. If the amount of advertising was to triple, the magazine would
be quite large. But, yes, it is very cost efficient to increase the
number of pages.
<[Graphics] J.KRACHT> Will you have a classified section, ever?
<[Sean] P-DIRECT> Once again, if there is the demand, we will have it.
The re is also the idea of "if you build it they will come", but we
think the magazine in and of itself is a very good test of that saying.
<[Graphics] J.KRACHT> Thanks Sean, Tim, et al! Keep up the AWESOME work!
I'm done.
<[HOST] BRIAN.H> Thanks James! Up next to the podium is Joe Torres. Go
for it Joe!
<[Speed Racer] J.TORRES17> How does one pay for the subscription (check,
money order, plastic). By the way, I'm still interested in writing, now
that I'm back on line.
<[Sean] P-DIRECT> Right now we accept checks and money orders, made
payable to Two Worlds Publishing. We are working on being able to accept
credit cards, however that has fallen to the way side with everything
else going on. As for your interest, check your mailbox. <grin>
<[HOST] BRIAN.H> Thanks Joe (not John {grin}). Up next is S.(LANCER)
Foskett. Speak away Lancer!!
<[Lancer] S.FOSKETT> ok, great me again. Anyway, here's an idea: how
about a section for local Atari clubs to write something. Sort of a
"club corner" at least a list of clubs like the recent Atari United
effort. Not that I want to write one! but that's the idea. Or a list of
ST stores, like Atari Explorer and CN used to have.
<[HOST] BRIAN.H> Excellent idea Lancer!
<[Sean] P-DIRECT> We've looked into that possibility and have worked
towards that since the beginning. As things started getting busy though,
those plans fell back as the writers started producing some excellent
articles. <grin> We are working to have a user group list of some sort
or possibly dealer list in the second issue, however I can't make any
promises as of yet.
<[Lancer] S.FOSKETT> Also, I haven't seen the issue... What;s this
about the size? And how many pages is the first one? And does the
supply of articles look pretty good? (for future issues I mean)
<[Sean] P-DIRECT> I'll hand that one off to Tim.
<[HOST] BRIAN.H> Go Tim!
<[Editors] P-DIRECT2> The size of the issue is 11.5"x13.5" and the
issue is 28 pages long plus cover. As for the future articles, it
depends on what people send to us. Anyone is welcome to submit. BTW, the
issue is 26 pages including the cover. Sorry for the error.
<[Sean] P-DIRECT> Regardless of how small it sounds, the size is a bit
tricky to explain because of how it is set up. All I can say is that
initial layouts at 8.5x11 turned out around 50 to 60 pages, without
illustrations.
<[Lancer] S.FOSKETT> I agree that credit card subscriptions would be
nice. Also, are you offering a promise on a number of issues? I know
that's hard from the first issue, but it would be a nice incentive to
subscribe.
<[Sean] P-DIRECT> All subscribers get 12 issues no matter what. If it
comes to the point where we can't publish for whatever reason, all of
the money is perfectly safe and will be refunded for the remaining
issues.
<[Lancer] S.FOSKETT> And I always get images of Atari Explorer '93 in my
head when I see a new ST mag! (not to insinuate anything...really!)
<[Sean] P-DIRECT> Having been "ripped off" myself in the past, that is
our last intention.
<[Lancer] S.FOSKETT> It certainly SOUNDS great!
<[HOST] BRIAN.H> Thanks Lancer!
<[Lancer] S.FOSKETT> I wish you all the best of luck. Expect email about
my column and paper mail asking for a subscription!
<[HOST] BRIAN.H> Next in line to the mike is Dave Shorr. Come on down
Dave and ask away!
<[Dave] D.SHORR> What hardware and software were used to produce the
magazine?
<[Sean] P-DIRECT> For the production end, we used a Falcon030 outfitted
with DMC's Calamus SL (with a host of modules) and Outline Art 3, as
well as a variety of other software. I'll let Robert and Tim handle what
they used for editing.
<[Editors] P-DIRECT2> As for editing, we used a Falcon 030 and a Mega
ST.
<[HOST] BRIAN.H> Anymore Dave?
<[Dave] D.SHORR> Did any on-line service (or computer corporation:))
advertise in the first issue?
<[Sean] P-DIRECT> We didn't have any famous computer corporation
advertise, nor did any online services, however they will be hearing
from us soon. <evil grin>
<[Dave] D.SHORR> Thanks, I'm done.
<[HOST] BRIAN.H> Thanks Dave. I liked that question! Next we have the
honour of having Mike Allen to ask a thought provoking question or two.
Please speak Mike!
<[Cookies] MIKE-ALLEN> Dave stole one of my questions, however ... For
those interested, I counted 11 articles in this issue. The ads for
Toad, Computer STudio and DMC were AWSOME!
Also, would you be interested in an article on replacing the membrane in
the TT/MSTe keyboard? High failure item, and easy to do once you get up
the courage. <grin>
<[Sean] P-DIRECT> Well, if there happens to be any world famous authors
willing to write such an article, our editors would be more than pleased
to take a look, wouldn't they?
<[Editors] P-DIRECT2> Tim and I are willing to look at any articles that
might be sent our way, as long as they don't have too much flavor :)
<[Cookies] MIKE-ALLEN> Ya, I bet they would. BTW, for those interested,
I created and submitted my article using Atari Works and GEnie EMail.
<[Sean] P-DIRECT> Thanks, Mike. :)
<[HOST] BRIAN.H> Anymore Mike?
<[Cookies] MIKE-ALLEN> Hi Robert - haven't had the pleasure of meeting
you on line. That's all I have, Brian.
<[Editors] P-DIRECT2> Hello, Mike. Nice to meet you.
<[HOST] BRIAN.H> Thanks Mike! Up again, is another of the columnist,
James Kracht. Parlez James!
<[Graphics] J.KRACHT> I was just looking at this cover again, Sean. It
looks great. How was it working with Calamus SL? What kind of speed
does it give you? General impressions.
<[Sean] P-DIRECT> Calamus SL works very nicely on the Falcon030, much
better than some would like to think. <grin> If there was any problem it
was the amount of memory I'm confined with, but even that is a minor
problem. In general is a pleasure to work with SL.
<[Graphics] J.KRACHT> Will YOU be simply recounting your experiences for
the DTP column? :-)
<[Sean] P-DIRECT> I don't think I'll be doing any columns for the
magazine due to the fact I do most everything around here. <grin> You'll
see an occasional review, but not a great deal of writing...I hope, or
at least the editors do. :)
<[Graphics] J.KRACHT> That bodes well for us writers! You hear that
potential submitters? :-) DONE
<[HOST] BRIAN.H> BTW, don't forget James and Mike are here and could
answer any questions related to their columns. Of course, you need to
have read the columns first {grin}.
Thanks James! Up next to the podium is one of the more prominent
shareware authors, Vince Valenti. BTW, I am reading PROCESSOR DIRECT
during the breaks in this RTC. Real nice. (I guess this is a shameless
plug [grin). GO!
<[JV Ent] V.VALENTI> I might have a game for you guys soon. :) I know
you have answered this question, but I need to write a check. :) How
much does it cost?
<[Editors] P-DIRECT2> A subscription(12 issues) is $25. Make out the
check to Two Worlds Publishing.
<[JV Ent] V.VALENTI> Thanks thats all.
<[HOST] BRIAN.H> Thanks! OK, it is time for the PROCESSOR DIRECT skill
testing question give-a-way!! The first respondents with the correct
answer get a FREE copy of the magazine!!!
<[Sean] P-DIRECT> What kind of paper is the cover of magazine printed
on?
<[HOST] BRIAN.H> OK, get ready, set and go ...
** <[HOST] BRIAN.H> Room is now in the talk mode.
{numerous answers then ..}
<[HOST] BRIAN.H> OK, I know we have our winners. Want to name them Sean?
<[Sean] P-DIRECT> Vince gets one... Dave Shorr, Burkley, and Hinsley.
<[HOST] BRIAN.H> Dave Shorr, M. Burkley, Vince, and Hinsley please EMail
Sean for the prizes.
<[HOST] BRIAN.H> Have you had any comments from advertisers? I mean it
seems like they are getting a lot of bang for the bucks? The ads are
bigger on a bigger page.
<[Sean] P-DIRECT> We have had to compensate that difference with higher
ad rates, however they are still quite low. If anyone out there wants to
advertise, contact us and ask for the media package, which contains all
of the nifty facts and figures as well as hints and tips. Best part:
it's free.
<[HOST] BRIAN.H> Do you offer other products for the ATARI or is this
your first venture?
<[Sean] P-DIRECT> Before we were Two Worlds Publishing, we were Two
Worlds Software, and we produced a variety of shareware programs
including ANSITerm and DigiPlay Plus. Both programs were received well,
although the shareware response was what could be called weak.
<[HOST] BRIAN.H> I would like to know what the future holds for your
company on the ATARI platform? If the market will support you, what can
we expect from you in the future?
<[Sean] P-DIRECT> We have a variety of projects in the works, both in
publishing and in the software realm. As these projects become closer to
reality you'll hear much more about them.
<[HOST] BRIAN.H> I can ask what time frame we are looking at? Say six
months? Or no comment {grin}?
<[Sean] P-DIRECT> Well, some of them are real close to reality, and
others are just beginning to come together. Basically, no comment.
<grin>
<[HOST] BRIAN.H> This could be related to the last question ... What is
your vision of the future of Atari ST(E)/ Falcon? Can it be a positive
future? I know I hope it is. You must have hope in it if you are selling
an ATARI magazine!!
<[Sean] P-DIRECT> The vision is fairly murky right now. Without Atari's
involvement things certainly won't get any better, however if there is
anything that can save the market right now it is the vast array of
products that the developers have produced. Atari has shown some signs
of interest with the recent availability of TT030's and the removal of
many of the dealer restrictions, however all of this is really just a
good start...much more needs to be done. I think things will work out
though, as the platform has survived quite a bit over the years thanks
to it's devoted users.
<[HOST] BRIAN.H>Remember everyone, with support from mags like PD
and online users help on GEnie, it is surviving!
<[Sean] P-DIRECT> Sticking together will be the most important factor to
the survival of the platform on a whole, especially if we can convince
Atari that we are still here. :)
<[HOST] BRIAN.H> So true Sean but I am glad to be here reading your mag
tonight!
<[Sean] P-DIRECT> Hopefully the magazine will help change the mood in
the community slightly -- something that we had intended to do from the
beginning.
<[HOST] BRIAN.H> Well, our local computer club, Nova Scotia ATARI
Computer Users Group is still going strong with a lot of people getting
second and third hand computers.
<[Sean] P-DIRECT> User groups are important too! :)
<[HOST] BRIAN.H> Up again is James, go James.
<[Graphics] J.KRACHT> Do you forsee Processor Direct offering an
associated disk along with the issue? Not a cover disk, per se, but
something like it? On a HD disk, for Falcon users? Shareware, perhaps;
as a way to get registrations for Shareware authors and also generate
interest in the magazine? Not even as something you'd mail away to PD
for?
<[Sean] P-DIRECT> The disk w/issue idea is kind of expensive to do, and
one of the things that probably killed STart ($15/issue, that is).
Unless we see some major demand in that area, I don't forsee us doing
that at any point. It'll be on the table, but I personally doubt it will
happen due to the large offering of BBS's on the national online
services, especially GEnie.
Just one last time... :) If you would like to order an issue or
subscribe, just mail a check or money order made out to Two
Worlds Publishing ($3.50 single, $25 for 12 issues) to:
Two Worlds Publishing, Inc.
3837 Northdale Blvd. #225
Tampa, FL 33624
Don't forget, when we say 12 issues, you'll get 12 issues or the money
for the issues not sent back!
I think Tim has something to say...
<[Editors] P-DIRECT2> Again, we are interested in seeing any submitted
articles from new writers.
<[HOST] BRIAN.H> We're drawing to a close for the formal portion of the
PROCESSOR DIRECT RTC. Before I put the room into Frenzy Mode, do you
have any closing words, Sean? Robert? Tim?
<[Sean] P-DIRECT> I'd like to end by thanking GEnie for having us back
-- as with last time it has been a great deal of fun. Also, thanks again
to everyone who attended tonight. I look forward to the future of
Processor Direct, and all of our other projects. Robert's got something
to say. :)
<[Editors] P-DIRECT2> Personally, Tim and I would like to thank everyone
for their support. Keep sending us your articles. And subscription
money <grin>.
<[HOST] BRIAN.H> I wish to thank you Sean Dougherty, Robert Fernandez,
and Timothy Miller for making it here tonight. I also wish to thank
all the attendees for their questions and patience.
/|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\ /|\
Our next session of Dateline Atari will be held on Friday, April 1st
at 10:00 p.m. Eastern Time. Real Time Conferences in the Atari ST
RoundTable are held every Monday (Desktop Publishing and Graphics) and
Wednesday (Open House) night at 10:00 p.m. and a HelpDesk is available
evry Sunday at 9:00 p.m. On the first and third Thursday there is a
Programmer's RTC at 9:00 p.m.
If you miss a conference, transcripts are made for all formal RTC's
(where there is a special guest) and the programming RTC. You will find
these transcripts in Library 13 - Atari Archives.
Please send your questions, suggestions and comments to RTC$ via
GEmail. Thank you.